6.13.2007

The Auto Companies Suppliers Like Best

I rarely write about awards, but I was intrigued by some awards presented at the recent Automotive News Manufacturing Conference – awards that I believe spoke volumes about manufacturer-supplier relationships.


            I’ve written before about how these relationships should be partnerships built on mutual respect – a lean hallmark – and not adversarial relationships with each side trying to squeeze the other.


            The conference featured presentation of what were called Supplier’s Choice Awards – and in my view they recognized those automakers who embody the lean ideal when it comes to relationships.


            More precisely, the awards are designed to recognize those North American automakers who give the greatest support to supplier innovation. (North American, in this case, means those companies that assemble vehicles in North America, even if they are not headquartered here.) The awards are based on a survey by J.D. Power and Associates of hundreds of automotive suppliers. (The awards were sponsored this year by Deloitte.)


            J.D. Power asked the suppliers to rate the automotive OEMS on five criteria:



  • Openness to new ideas
  • Ease of working with the OEM on innovative ideas
  • Level of trust
  • Willingness to offer financial incentives or rewards for supplier innovation
  • Ability to implement innovations

            Those last two criteria were described as most important.


            So who won? Not the Detroit automakers.


The awards went to BMW, Honda and Toyota.


Draw your own conclusions.


 

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